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The Spine & Orthopaedic Center respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard the information you provide when you visit our website, communicate with us, request information, schedule appointments, or otherwise interact with our online services.
By using our website, you acknowledge that you have read and understood this Privacy Policy.
Information We Collect
We may collect personal information that you voluntarily provide to us, including:
- Name
- Email address
- Telephone number
- Mailing address
- Information submitted through contact forms, appointment requests, or other online forms
- Employment information submitted through career applications
- Any other information you choose to provide
We may also automatically collect certain information when you visit our website, including:
- IP address
- Browser type and version
- Device information
- Operating system
- Pages visited
- Time spent on our website
- Referring website
- Search terms and website interactions
- Cookie identifiers and similar technologies
How We Use Your Information
We may use your information to:
- Respond to your inquiries and requests.
- Schedule appointments or process appointment requests.
- Provide healthcare-related information or services you request.
- Improve our website, services, and user experience.
- Personalize your experience on our website.
- Maintain the security and functionality of our website.
- Detect, investigate, and prevent fraud or unauthorized activity.
- Communicate with you regarding requested services or information.
- Comply with applicable legal, regulatory, and contractual obligations.
Cookies and Similar Technologies
Our website uses cookies and similar technologies to provide essential website functionality, remember your preferences, analyze website usage, improve performance, and enhance your browsing experience.
Where required by applicable law, non-essential cookies and similar technologies are activated only after you provide your consent through our cookie consent platform. You may manage your cookie preferences at any time through our Cookie Settings.
Analytics and Third-Party Services
We use trusted third-party service providers to operate, maintain, secure, and improve our website. These providers may include website hosting providers, analytics providers, accessibility providers, appointment scheduling services, embedded media providers, spam protection services, customer communication providers, and other technology partners.
These providers may collect technical information necessary to perform their services, including browser information, device information, IP address, and website interactions.
Google Analytics
We use Google Analytics to understand how visitors interact with our website and to improve our online services. Google Analytics may collect information such as pages visited, time spent on pages, browser information, device information, and IP address (which may be anonymized where supported).
Where required by applicable law, Google Analytics will be enabled only after you provide your consent through our cookie consent platform.
Google reCAPTCHA
To help protect our website from spam and automated abuse, we use Google reCAPTCHA. reCAPTCHA may collect hardware and software information, device information, and user interactions to determine whether a visitor is a human. This information is collected solely for security purposes.
Disclosure of Personal Information
We may disclose your personal information to trusted service providers that assist us in operating our business and website, including providers of:
- Website hosting
- Website analytics
- Security and fraud prevention
- Appointment scheduling
- Email communications
- Technical support
- Accessibility services
- Other website-related services
These service providers are authorized to use your information only as necessary to perform services on our behalf.
We may also disclose information if required by law, court order, or governmental request, or when necessary to protect our rights, patients, employees, or property.
Sale or Sharing of Personal Information
We do NOT sell your personal information.
We do NOT share your personal information with third parties for their own direct marketing purposes. Where applicable privacy laws provide additional rights regarding the sale or sharing of personal information, we will honor those rights in accordance with applicable law.
Your Privacy Rights
Depending on your jurisdiction, you may have certain privacy rights regarding your personal information, including the right to:
- Request access to the personal information we maintain about you
- Request correction of inaccurate personal information
- Request deletion of personal information, subject to applicable legal exceptions
- Request a copy of your personal information in a portable format, where applicable
- Withdraw consent where processing is based on consent
- Exercise any additional rights available under applicable privacy laws
To exercise your privacy rights, please contact us using the information provided below. We may verify your identity before processing your request.
Data Retention
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and maintain appropriate business records.
Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction. However, no method of transmitting or storing information over the Internet is completely secure, and we cannot guarantee absolute security.
